Why Do SO Many Real Estate Agents Fail??

Why Do SO Many Real Estate Agents Fail??

[Music] what’s up ladies and gentlemen this is brian kocel avicii your real estate source here in southern california as you will see on the screen if you have any referrals for Southern California LA County Orange County Riverside County and the Empire go ahead and email us at the email below it will pop up here in a second okay so I entitle this video why do so many real estate agents particularly new ones why do they fail well I want to talk a little bit about it so if you’re watching this and you’re either getting into real estate you’re new or maybe you’re somebody who’s in real estate who’s struggling this will shed some insight for you and will help guide you in the right direction so you can have some success hey guys just a reminder in the description below i have a link that is the link to the click funnels i’ve teamed up with greg so what we’re going to do is for all of you who follow me on social media YouTube Facebook everything else from time to time you see me do a promotion a special release new products make special announcements that is going to be exclusively distributed through that email channel now okay additionally I’m starting up a new program I’m going to give the details in that so make sure that you click on the link below and sign up so you can receive notifications and you can get all of the new up-to-date stuff and if we offer any promotions new events or special offers it will be exclusively done through that email I may from time to time announce it on YouTube and social media but the majority of the time 90% plus it’s going to be there so make sure before you continue go down there click put in your info see it as you know I think they said within two years it’s like 87% of real estate agents are pretty much out of the business something like that even if it’s 80% that’s still a lot right it’s pretty staggering statistic and I’m going to go over a few key things that cause that and then how you as the person watching this video can avoid it alright so number one what you learned in the classroom versus what you’re actually going to use once you become a realtor and you start working are two completely different things you see when you get your license it is like the regular schooling out there like college and high school and everything else they’re basically training you just the study and learn information that you don’t even use in the field and then regurgitate it when you get in the field it’s all about dealing with clients knowing sales skills being able to communicate closing the deal helping people buy and sell a house which you learn in the classroom some of its relevant like knowing some real estate law some fair practices and things of that nature but the majority of it isn’t actual knowledge and things that you’re going to use in the field because when you’re in the field it’s literally a direct sales job you have to contact people get and get them to contact you get them to meet with you to either buy a house or list the house for sale so it’s sales right that’s the biggest that’s kind of number two when you join a brokerage the majority of people are not taught they’re not trained they’re said there’s your desk there’s your phone get to work now imagine you’re new especially if you’re younger between eighteen and thirty I just turned 31 I started when I was 27 imagine the feeling you have all these hopes and dreams and then all of a sudden you get told there’s your desk there’s your phone and you don’t know what to do I didn’t know what to do I saw out mentors because the way I am obsessed about being the best at everything I’m very competitive so I said how can I be good at this thing how can I get ahead of everybody else so I was doing stuff even before I got my license like learning my scripts and dialogues what to say and how to say it studying the contract studying the processes going with agents on appointments with buyers and sellers to see what it’s like and getting actual in field experience you can do that too that’s a learning lesson for you so that proper training and mentorship is lacking do some offices have it of course however the majority and the prevailing occurrence in the industry is it’s not there or else they just want to be failing at the 87th percentile right lastly and this is something that’s being lost in society Nexus 10 real estate it’s just flat-out communication skills being able to communicate on a very high level I know I’m phenomenal at that I’ve done a lot of training I’ve gone through the phases of not being good at it and now I’m very good at it traveling and I’m speaking now doing videos all the time and before I continue right now when I say doing videos all the time I’m sure some of you pops up in your head like oh my god doing a video it makes me nervous right there that’s an insecurity that’s something you would have to get past if you really want to become a high-level at communicating doing social media doing some video marketing which is very prevalent here in 2017 so it would be another thing you could write down to do immediately I’m very polished behind the video and you watching this automatically without really knowing much about me perceive me as an expert because I am polished behind the camera and the information that I’m giving you is good and it’s relevant put two and two together ladies and gentlemen okay so communication skills if you get that no matter how you get your leads Facebook mailers you go out outbound calls or you have incoming calls from whatever some little print advertising that you’re doing you will have to communicate with people meet with them and get them to sign on the line which is dotted shout out to Glengarry Glen Ross which is a funny movie all right in a nutshell that’s what it is I’ll end the video here I may continue this series if you guys like it make sure you comment below if you liked it if you didn’t like it when you would like me to talk more about and I want to continue this series for real estate agents and salespeople in general just to help them okay so make sure you like the video if you have not already subscribe to the channel browse for my old videos and enjoy the content I will see you on the next one [Music]

61 thoughts on “Why Do SO Many Real Estate Agents Fail??

  1. What email BC?

  2. What's up man! Great video! Would you ever consider like a weekly social gathering at your office? Like instead of live videos have a once a week meet up or every two weeks?

  3. Loved it BC. You seem to be in a good mood today ha you always seem annoyed in the questions and answers videos lol

  4. Aw Wow thanks Be Super Awesome:D I think I would be Very good at that as well:D

  5. Love the video I learned alot

  6. Your videos and advice from agents inspired me to call and door knock everyday. I hit the ground running, will not stop and the experience is exciting so far! Thank you for the positivity!

  7. Hey !! Bryan Very informative Video.. Thank you. I'm a new agent from 6 months in Toronto, On. have closed 5 Deals yet.
    Have too many leads which i got from Open House who are looking to buy a house. they don't want to Sign in B.R.A. they want to buy the house from the listing agent only.i want to convert them into my clients. what should i do with them ? Any Idea. Thank you. Your videos have increased my attitude level towards dealing with Clients. but please help me with those kind of clients.

  8. Shined and polished!

  9. You are amazing!!! Thank you again a million times!! Your fan here Lizz.

  10. Can we get a day in a life vlog, I understand you're busy most of the time and this would probably be kind of difficult for you. But it would be cool to get your POV, or see what a typical day for you is like.

  11. because they don't have a book shelf with book's of knowledge

  12. Coffee is for closers

  13. BC do we email you for the scripts or where can we get them

  14. Perfect video for a up and coming agent like myself. Also 1 other thing causes agent to Fail so often, they give up too easy when they don't see results in 1 or 2 months. I will never give up, and that's why I KNOW that I'll succeed. Thanks again BC for the awesome content!

  15. Great Video…Keep them coming!

  16. Let's see a video on how you actually get your clients yourself

  17. I want to do real estate when I get older but I also want to be a mechanic can real estate be a part time thing or will you have to make it as your primary job?

  18. It's not only what you say Bryan, it's the conviction and your optimistic, persuasive tone that clearly is generated from your due diligence that you do what appears to be in life, and in your business. Great topic, would love to hear some more 👍

  19. Hey Bryan, just got my license three weeks ago and got started with a brokerage last week on Tuesday. Yesterday I submitted my first offer and hopefully by today I will hear a word from the Listing Agent and that sucker into Escrow! I wanted to say thank you because I have learned a lot from you and Loida and I feel like even though I don't have the experience I do have the professionalism and confidence to go out there and prospect like crazy! The confidence definitely helps when you're 21 years old haha

  20. Awesome

  21. I love this! Been watching you & Loida for a few months now! Just passed my exam on Monday! I've had a mentor since Feb. & am 27 just like you were when starting out! I'm nervous but would love you to continue this serious! I am determined to kill it in the RE world!

  22. Thank you very much Brian.

  23. do you like fashion @destinationluxury

  24. I just came across your channel> I love your energy and delivery. Very informative and to the point! I will be starting class on 8/8 and I'm already doing my homework before class starts because I want to be the best. I subscribed to your channel! Looking forward to watching more of your videos!!

  25. How did you improve on your communication skills? Could you give us examples? Is it just from doing your videos?

  26. I'll reference you Bryan. All buyers going to SLC, Utah that's where I'm at [email protected]

  27. I just started and I know why so many real estate agents fail already.

  28. Most agents are not savvy

  29. Thanks for posting Bryan.

  30. Hey man, My mom gave me a lump sum money less than a week ago. I am not applying for "LOAN", I WISh to purchase a property full cash offer. I have listed in the memo description in my bank "Mothers Money". Do I have to wait a 60-days seasoning requirement or can i just buy right a way.

  31. Your Leonidas helmet is facing the wall. Grief

  32. Hello Bryan. I will finish my Real Estate Practice and Principles classes in the state of Connecticut on November 1st and plan to take the test and pass it right away. I want to thank you for making this awesome videos, you are an inspiration to many. One question I have is: do I have to get an accountant to help me manage my taxes once I start getting commissions? I have a friend who's house has a tax lien on it because after many years working as a Real Estate agent and collecting commissions, she didnt pay taxes and now that's haunting her… what would you recommend?
    Thanks again 😊

  33. Love the energy my man. I'm 25 and just starting out in real estate. This was a very, very inspiring video to watch. Subscribed!

  34. You come off arrogant.

  35. I totally agree! Communication is very important and I'm new to the field and I appreciate you sharing that valuable nugget.

  36. This guy comes off as a real douche

  37. thanks for the tips Bryan!

  38. Thanks for creating these videos and adding value to the real estate game!

  39. Folks must tell everyone they are in real estate, and niche down on an area. in austin texas and so many focus on apartment locating. its crazy market in central texas at the moment. great video.


  41. Has helped sooo much. Just starting out. 🙂

  42. 28,241 viewers (potential realtors)
    3,246 viewers actually make it

    Let that sink in

  43. As a retired Realtor myself, I just want to thank you Bryan for taking a leadership position in real estate by posting this video. I hope you have a great 2018.

  44. Gosh I love it. Lol

  45. Wish you would get to the point faster

  46. Bryan, love your energy & enthusiasm. Keep up the videos! It's helpful!

  47. Is that a helmet?! Will I need one for real estate…?

  48. How much money is it going to take me to start off as the agent I have my real estate license

  49. Your communication skills are very nice and direct. Mainly because you can make an entire video and get your point across WITHOUT HAVING TO EDIT CUTS. You can just talk on the fly and make your message clear. Unlike some YouTubers who can't speak for more than 2 sentences without cutting each frame edit by edit. I'm only 17 years old and don't want to be a real estate agent but your channel and videos seem really cool 🙂

  50. Great video. Definitely, you need a better potential and sales qualities in yourself. Thank you. https://www.levo.com/brad-cahoon

  51. Word of caution, you need to "really" love real estate to be successful at it, that means liking people a lot and more importantly they like you. It's a trust confidence game if you're in it just for the money and no real passion for it, failure is imminent.

  52. video with all LINKS TO PRODUCTS, SERVICES and AFFILIATE opportunities


  53. He sounds like my 5th grade mathematics teacher. Good tips but unnecessary comments.

  54. Your leadership skills are awesome. I absolutely will be watching them and using your info. I am new since January of this year and I am also with Keller Williams/Slidell, La, it is June and I am at 100,000,000.00 in sales volume as of my last closing. I have been through Ignite. Twice… LOL and Dotloop is still not my friend, so yeah…. I am Sooooooo glad I found you on youtube. I googled "How to Get More Listings?", and you came up and I just started listening and I am learning bunches from you. I am not afraid to cold call and have been door knocking and calling my sphere. Just wanted to do more. I guess I will need to start videoing myself as well, as It is my understanding that video approach is quickly growing. Very Very grateful for you!

  55. thanks great vid

  56. They FAIL only when they QUIT!!

  57. IM only 16 years old and thinking of becoming a real estate agent and I need help. Im in Grade 10 And I would really like to know what is required to become a real estate agent starting from High school. Do I need to take any programs in High school. What Do I need to do in high school to become a real estate agent, and what degree or certificate do I need. If you could help me out I would appreciate it.

    Thank you!

  58. many real estate agents fail because the deals do not MATURE enough and because we are working on COMMISSION from every deal it become difficult to go through your day to day expenses…

  59. Did he really just call Glengarry Glen Ross a funny movie? Real estate advice I might take from you Bryan… movies, not so much.

  60. Because failer is part of the game

  61. This is an interesting take, but I think there's something else that's far more prevalent: Most of these people do not understand the market they work in. I was talking to a woman who showed me a potential rental she was interested in. It was an area where no home 1000 sq feet of more rents for less than 1200 dollars. Granted, this was a small home – 1092 sq ft, 2 bedrooms, 1 bathroom, in a desirable part of town. It was 1000 a month. Immediately, I asked what was wrong with the house. The further I dug, I found out this house sold last year for 141K and the last renter didn't even stay a year. So, just running averages in my head, there's no way this cash flows. If you went all in cash, it's even worse – it's negative ROI. It's been vacant for almost three months in a part of the city where rentals are rarely empty for one month as it's an army town. I warned this woman not to rent it because nothing adds up. There's likely something wrong with the house. A bunch of relators attacked me stating that I don't understand the market, I'm stupid, blah blah. A neighbor finally chimes in and says the roof is bad on the house and there have been electrical issues. These sorts of agents are the majority where I live. I'm sure this city isn't an outlier.

    The barrier to enter real estate isn't high. It's a good and bad thing. One of the cons is you get a lot of dumb people who don't understand investment. One realtor told me that "investors don't buy unless they make money". Please, most of the stupid flippers in my area make bad buys all the time. I see these houses every damn week and watch them lose money. I'd hate to be in a property management company working with these dolts. I believe it was the NAR whose statistics shows 10% of realtors make 90% of the sales on average in most markets. Sales are important, but you are going to get slaughtered if you can't read your market.

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