Real Estate Website Tips and Tricks: How to Optimize Images for Site Speed and SEO

Real Estate Website Tips and Tricks: How to Optimize Images for Site Speed and SEO


– Not resizing images for web upload. Images are frequently the
reason for a slow site. If you’re using a modern IDX
and real estate consumer tool, it’ll handle optimizing
the property images and hosting them on a
platform like Google Cloud. And that’s the same platform that hosts all of Google itself. However, for images that you upload, or your web developer
uploads to your site, you should consider preparing your images before you upload them. This can be done with an
editor like Photoshop, or even Preview on the Mac. Or, even by using a
plugin that resizes images and reduces their file size. The fix, if you’re working in Photoshop, go to Images, and Image Size, and make sure the resolution is set to 72. You’ll also want to reduce
the width of the image, to something more like 1,800 pixels wide, or, if it’s a smaller image,
600 to maybe a thousand. (light instrumental music)

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